Digital banking heavyweight SoFi (NASDAQ: SOFI) officially breached the wall between Wall Street and open-source crypto today. The company announced the launch of SoFiUSD (SUSD), a U.S. dollar-backed stablecoin on the Ethereum blockchain, making it the first nationally chartered U.S. bank to issue a token on a public, permissionless network.
The TradFi Bridge
While PayPal (a fintech) and JPMorgan (using a private ledger) have entered the arena, SoFi’s move is distinct structurally. As an OCC-regulated national bank, SoFi Bank, N.A. is issuing the token directly. The bank confirmed that SoFiUSD is 100% reserved 1:1 with cash held in a Federal Reserve account, eliminating the commercial paper risk that has historically plagued non-bank issuers.
“Blockchain is a technology super cycle that will fundamentally change finance, not just in payments, but across every area of money,” wrote Anthony Noto, CEO of SoFi.
Infrastructure First, Retail Later
The immediate utility is B2B. SoFi is positioning the token as a settlement layer for other institutions. The bank plans to offer a white-label service, allowing other fintechs and banks to issue their own stablecoins using SoFi’s regulatory license and technical stack. This effectively turns SoFi into a “Compliance-as-a-Service” provider for institutional DeFi.
Retail access is on the roadmap. The bank stated that SoFiUSD will eventually be available to its 12.6 million members for cross-border remittances and point-of-sale transactions, though no specific date was set for the consumer rollout.
Market Reaction
SoFi stock reacted positively to the news, trading up roughly 2% in pre-market hours to ~$25.80, outpacing broader fintech indices. The move signals a growing appetite among regulated entities to utilize public rails like Ethereum rather than building walled gardens, a shift that could force competitors to re-evaluate their private blockchain strategies.